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    Customer.io
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    Customer.io

    • 3 Minutes to read
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    Article Summary

    Customer.io is a marketing automation platform that focuses on enabling personalized communication based on user behavior. It allows businesses to send targeted messages and emails to their users based on specific events, actions, or attributes, helping them create more engaging and tailored user experiences.

    Refer to our website for the list of metrics and attributes available in Dataddo.

    Refer to Customer.io's official documentation to see all available endpoints from the Customer.io API.

    Authorize Connection to Customer.io

    In Customer.io

    To authorize your Customer.io account, you will need an API key (= API token).

    1. Log in to your Customer.io account as an admin or workspace manager.
    2. Navigate to Settings and continue to Account Settings.
    3. In the API Credentials section, switch to the App API Keys tab.
    4. Click on Create App API Key and copy the generated API key.

    In Dataddo

    1. On the Authorizers page, click on Authorize New Service and select Customerio.
    2. Fill in the Customer.io API key and select your region.
    3. Rename your authorizer for easier identification and click on Save.

    Authorization

    Provide your App API Key and label it. The label can be anything you will easily recognize and remember.
    You can find all of your API authentication information in your Customer.io Account Settings. The Tracking API uses HTTP basic authorization. The App API uses bearer authorization, and you can generate tokens supporting different scopes.

    How to Create a Customer.io Data Source

    1. On the Sources page, click on the Create Source button and select the connector from the list.
    2. Select your dataset and click on Next to continue.
      DATADDO TIP

      If you are not sure which dataset you need but know the metrics and attributes, use the Search by Name or Attribute function.

      Fixed-schema connector
      Didn't find your authorizer?

      Click on Add new Account at the bottom of the drop-down and follow the on-screen prompts. You can also go to the Authorizers tab and click on Add New Service.

    3. Name your data source and select your metrics and attributes. Keep in mind that metrics and attributes depend on the selected dataset.
    4. Configure your sync frequency or the exact synchronization time under Show advanced settings.
      DATADDO TIP

      If you need to load historical data, please refer to the Data Backfilling article.

    5. Preview your data by clicking on the Test Data button in the top right corner. You can adjust the date range for a more specific time frame.
    6. Click on Save and congratulations, your new data source is ready!

    Troubleshooting

    Data Preview Unavailable

    No data preview when you click on Test Data might be caused by an issue with your source configuration. The most common causes are:

    • Date range: Try a smaller date range. You can load the rest of your data afterward via manual data load.
    • Insufficient permissions: Please make sure your authorized account has at least admin-level permissions.

    Related Articles

    Now that you have successfully created a data source, see how you can connect your data to a dashboarding app or a data storage.

    Sending Data to Dashboarding Apps

    Sending Data to Data Storages

    Other Resources

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