Facebook Page Insights
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Facebook Page Insights

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When authorizing Facebook access, make sure the user has the correct permissions. To access the Facebook Page Insights data, the user has to have assigned ANALYST permission. Please check the official documentation for further details.

Available Metrics

Dataddo can extract all the metrics provided via an official API. The full list is available here.


  • Facebook Insights API has a hard limit for the total number of rows that can be extracted. Dataddo supports automatic pagination, so the data extraction is in fact distributed into multiple rows.
  • You need to load historical data in batches of 90 days, up to 5 years back.

Multi-account extraction

Our Facebook Page Insights connector supports automatic extraction from all the available Facebook Pages. This feature is particularly useful if you manage multiple accounts and need to automatically extract the same metrics and dimensions across them.

Correct date range setup

The fact that metrics are calculated in the PST timezone and Facebook API operates in UTC has an implication on the Date Range setting during the connector setup. If you set the connector to query the data for 2020-11-21, the Facebook API considers it as the value in UTC timezone, therefore, the matching metrics are for 2020-11-21 08:00:00+0000, corresponding to values associated with 2020-11-20 in your Business manager.

How to create a Facebook Page Insights Data Source

  1. Sign in to your Dataddo account and click on Sources at the top of the page.

  2. Click on Create Source in the top right corner.

  3. From the list of sources, choose Facebook Page Insights. You can type the name of the connector into the search bar to find it faster.
    Data sources - choose connectors(19)

  4. From the drop-down menu, choose your Account connected to Dataddo, and then select Page. Click on Next to continue with the setup.
    Facebook Page Insights - account

    1. Didn't find your account?
      If you want to connect a new account that is not on the list, click on Add new Account at the bottom of the drop-down. You will be redirected to the authorization/sign-in page to confirm the right account. Once you confirm, you will be redirected back to the Dataddo app.
      Facebook - new account

    2. Authorize Your Account
      If you have not authorized your Account with Dataddo, click on Add new Account and you will be redirected to the authorization/sign-in page.

    3. After you log in and give Dataddo the necessary permissions to access your data, you will be redirected back to the connector.

  5. Choose a name for your Data Source, select the Metrics, and the Data Labels. To continue to the next page, click Next
    Facebook Page Insights - metrics

  6. Configure your snapshotting preferences by choosing your Data range*, Sync type, Sync frequency, Time, and Timezone. Confirm your setup by clicking on Next.
    NOTE: *If the Data range is available to select, you can load historical data. Read more in our guide.
    Date Sources - Snapshotting date range

  7. Before saving the source, you can see a preview of your data by clicking on the Preview button. you can adjust the date range to a more specific view.
    Data source - create - preview(19)
    Also, you can see the full list of the metrics you selected by clicking on Show all Metrics and attributes, in the left navigation.

    * Broken view / Error message

    If you cannot see a preview of your data, go back a few steps and check your setup. The most common causes are:

    • Date range - we recommend a smaller date range. If you need to load historical data, check our guide.
    • Invalid metrics, attributes or breakdowns, or their combination - you may not have any values for them.
      Data source -create- error(15)
  8. Click on Save and your new Data Source is ready.

Congratulations, your new Data Source is ready!

Need assistance?

Feel free to contact us and we will help you set up the Data Source.

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