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How to Create a LinkedIn Data Source

  1. Sign in to your Dataddo account. Navigate to Sources and click on Create Source in the top right corner.

  2. From the list of connectors, choose LinkedIn.
    Data sources - choose connectors

  3. First, select the required dataset and click on Next.


    If you are not sure which dataset to choose, but know which metrics and attributes you are looking for, you can use the Search by Name or Attribute function.

    Linkedin - datasets

  4. From the drop-down menu, choose the LinkedIn Account you connected to Dataddo, and then choose your Organization Page or insert Organization ID. Click on Next to continue with the setup.


    Organization ID can be found in the LinkedIn URL when logged in as an administrator. Find more information here.

    Didn't find your account?

    If you want to connect a new account that is not on the list, click on Add new Account at the bottom of the drop-down. You will be redirected to the authorization/sign-in page to confirm the right account. Once you confirm, you will be redirected back to the Dataddo app.
    Please keep in mind that your LinkedIn account needs to be reauthorized every year.

  5. Choose a Name for your Data Source, and select the Metrics and Attributes. To continue to the next page, click Next.
    Linkedin - metrics

  6. Configure your snapshotting preferences by choosing your Date rangeSync type, Sync frequency, Time, and Timezone. Confirm your setup by clicking on Next.


    To load historical data, please refer to Manual Data Load.

    Date Sources - Snapshotting date range

  7. Before saving the source, preview your data by clicking on the Test Data button. Adjust the date range to see a more specific range of data.

    Data source - create - preview

  8. Click on Save and congratulations, your new data source is ready!


When authorizing access to LinkedIn, to be able access the organization's page analytics data, make sure you sign in as an administrator. Please refer to Microsoft's official documentation for further details.

Available metrics

Currently, these LinkedIn datasets available in Dataddo:

  • Organization followers by country
  • Organization followers by function
  • Organization followers by seniority
  • Organization followers by staff count
  • Organization followers count
  • Time-bound organization page followers
  • Individual shares metadata
  • Individual share statistics
  • Aggregated share statistics
  • Time-bound aggregated share statistics
  • Organization page views by country
  • Organization page views by seniority
  • Lifetime Organization page statistics
  • Time-bound Organization page statistics
  • UGC Posts by Organization
  • Individual UGC Posts statistics

Dataddo can extract all the metrics provided via the official API. The full list of metrics is available here.


For LinkedIn, reauthorization is required every year.

Organization identifier

When configuring the Linkedin organic connector, you will be asked to provide the Organization ID parameter. To find it, log in to your Linkedin and navigate to your company page. In your browser, you will see the URL such as, where the number 5293927 represents the Organization ID. Make sure you view the page as an admin
Linkedin - company ID


Broken View / Error Message

If you cannot see a preview of your data, go back a few steps and check your setup. The most common causes are:

  • Date range: We recommend a smaller date range. If you need to load historical data, check our guide.
  • Invalid metrics, attributes, or breakdowns: You may not have any data for the selected metrics, attributes, or breakdowns.
  • Combination of metrics, attributes, or breakdowns: The combination you have selected cannot be queried together. Please refer to the service's documentation to view a full list of which metrics can be included in the same source.
    Data source -create- error

Need assistance?

Feel free to contact us and we will help you with the setup. To speed the process of resolving your issue, make sure you provide us with sufficient information.

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